Have you thought that we choose the colour of our clohes based on our feelings? Subconsciously, we get dressed in certain colours when we feel happy, angry, sad or we are in a certain state of mind. Therefore, the colours of our clothes reflect are emotions but also the colour our clothes affect our feeings.

Let’s see in more detail the colour association to our psychology so as to use them in a constructive way in our favour creating the ideal look.

It seems that bright colours are more popular than darker ones. However, warmer and lighter colours are usually favoured by women and the darker colours by men. Also, younger people prefer bright and warm colours than older ones. 

Inevitably colours catch the eye. The choice of clothes send out messages about our state of mind /feelings/emotions. Therefore, we could use the colour palette so as to send out specific messages given a certain situation or to change our emotions. For example: 1. Should we have an important business meeting, we should choose our outfit based on the mesage that we wish to send out.  OR 2.  If we feel sad, we should choose a brighter outfit in order to change our state of mind.

Use the colour palette wisely as a way to say your story! You can choose what you wish to look like, you can choose the messsage that you want to send out, you can change your feelings and your state of mind by using the colour palette in your favour. Be creative, mix and match different colours as a means to create your unique look! Create a look that satisfy your inner self, believe in you, send your message out!